In 2018, Pinterest established specific guidelines regarding the types of affiliate URLs that users could share on their platform. Understanding which affiliate URLs are not allowed is crucial for marketers to avoid account suspensions and maintain compliance with Pinterest’s policies.
Pinterest restricts certain affiliate links to ensure that the platform remains a trusted source of genuine content. Here are some key categories of affiliate URLs that are prohibited:
- Influencer Links: URLs that lead to influencer-specific affiliate programs may be restricted, as these can often lead to less reliable content.
- URL Shorteners: Links that utilize URL shorteners, such as Bit.ly or TinyURL, are typically not allowed. Pinterest prefers direct links to improve user trust and transparency.
- Adult Content: Any affiliate URLs that direct users to adult or pornography-related content are strictly prohibited.
- Get-Rich-Quick Schemes: Links promoting questionable investment or get-rich-quick schemes are not permitted, as they can be misleading to users.
- Spammy Links: Any URLs that lead to sites that appear spammy, such as those with overly aggressive advertising tactics or pop-ups, are not allowed.
Additionally, Pinterest emphasizes the importance of creating original content. Users should avoid posting pins that only contain affiliate links without accompanying valuable information or content. When sharing affiliate URLs, it’s essential to ensure that they align with Pinterest’s quality standards and contribute positively to the user experience.
By adhering to these guidelines in 2018, marketers can leverage Pinterest effectively while minimizing the risk of their affiliate URLs being flagged or removed.
